Social media has enabled businesses and organizations to share their own stories directly with their potential customers instead of only depending on traditional PR and advertising. I have extensive experience in social media content creation, management and strategy, having served as Clarkson University’s first social media manager, then managing Visit Buffalo Niagara’s pages for nearly three years and remaining in a content creation and strategy role for the rest of my time there. I grew VBN’s Instagram audience from approximately 1,000 followers to nearly 20,000, its Twitter audience from 10,000 to more than 20,000  and added more than 15,000 Facebook followers during the years I directly managed those platforms.

I would love to work with you to identify the best social media platforms for your business or organization and devise and implement a content strategy that will grow those channels and build a relationship with your audience.